Systeme.io vs Kajabi: Best All-In-One for Creators in 2025?

Kajabi is polished. Systeme.io is lean. Both claim to be all-in-one platforms for selling digital products — but which one actually fits you?

Let’s break it down without the influencer buzzwords.

💰 Pricing

That’s not a typo. Kajabi starts at $149. Systeme.io gives you funnels, email, automation, courses, and affiliate tools for free. Their full-feature plan still costs less than Kajabi’s entry.

🎓 Course Creation

Both support digital course delivery, but...

Kajabi wins on UX:

• More polished interface

• Native mobile app for students

• Better course progression & design

Systeme.io holds its own:

• Unlimited courses on paid plans

• Clean module + lesson structure

• Works fine for most creators

If your entire business is courses, Kajabi might edge out. Otherwise, Systeme.io does the job.

📈 Funnels + Email

Systeme.io was built funnel-first. Kajabi bolted funnels on later.

• Systeme.io = fast funnel building, visual automation, tags, triggers

• Kajabi = decent funnels, good for upsells, but less intuitive

Email? Systeme.io gives you unlimited emails. Kajabi restricts by pricing tier.

🔌 Integrations

Kajabi integrates better with Zapier, Stripe, and analytics tools.

Systeme.io keeps it minimal — Stripe + PayPal, native automation, and built-in features that eliminate the need for half your tool stack.

🧠 Ease of Use

Kajabi feels more enterprise. Systeme.io is creator-first. If you want to build and sell something in one afternoon without learning a system, Systeme.io wins.

✅ Final Verdict

Systeme.io = lean, fast, and affordable. Kajabi = premium and pricey. Most solo creators don’t need Kajabi-level polish — they need Systeme-level simplicity.

If you're not tagging your leads the moment they come in, you're wasting segmentation power. Good news: you can do it automatically — and invisibly.

Here’s how to auto-tag new contacts so your list stays clean without lifting a finger.

What You’ll Use

• Funnel or Form

• Automation Rule

• One-time config. That’s it.

Step-by-Step: Tag on Funnel Entry

1. Go to your funnel

2. Click on the step (e.g. opt-in page)

3. Scroll to Automation Rules

4. Click Add Rule

   • Trigger: Form submitted

   • Action: Add tag → e.g. lead, ebook-optin, from-seo, etc.

Now every new signup from that funnel gets tagged instantly.

Bonus: Stack Multiple Tags

You can add more than one.

Example:

• Tag 1: lead

• Tag 2: blog-reader

• Tag 3: funnel-a-entry

Now you know who they are, where they came from, and what they want — without asking them anything.

Step-by-Step: Tag from Email Click

Want to tag contacts who click a specific email link?

1. Go to your email

2. Highlight a link

3. Enable Tracking

4. Set Action: Add tag (e.g. interested-in-product-A)

This is perfect for segmenting based on behavior — not guesses.

Why Tag Automatically?

• Better targeting

• Smarter automations

• Higher conversions

• Fewer unsubscribes

• You stay organized as you scale

You don’t need to build logic trees in your head. Just tag as you go.

🙈 Low-Key Plug (It’s Relevant)